In this edition, we're chatting about the importance of startups researching investors, learning from Bill.com, and SAFEs & Convertible note term sheet terminology.

Join us at the inaugural MentorHER Day in Washington, DC by 1,000 Dreams Fund.

New sparkling site. Dig around, and have some fun!

A few good fundraising tips from our mates at ReVenture (reventure.co) with a lovely mention of Aleberry!

Aleberry officially turns TEN! We've worked with some pretty great founders that we love to brag on, so we took some time to put together a handful of metrics.

Financial Tech Website

Pitch Deck: Traction Slide. If you have awards or user traction, show it off! Make your key metrics & logos the focal point, and don't clutter! We usually like to tie this into your milestones/financials to show what you've accomplished without the soon-to-be funding. #ecommerce

Possip: Easy Parent Engagement Branding #edtech

Fundraising Tip: Establish your PMF (Product Market Fit) before starting / launching any business! This means someone other than your mum would buy your product.

Fundraising Tip: Your deck should cover your GTM (Go-To-Market) Strategy because investors aren't mind readers & your product won't magically appear in consumers' hands. 🧙⠀

Pitch Deck: Close Slide. A-B-C. Always Be Closing.

Website Design & Development for Proxima Clinical Research

Pitch Deck: Energy Tech Problem Slide. Sometimes the industry is the problem; sometimes your competition is the problem. We always start with the standard pitch outline then adjust according to your pitch & business model.

Ever skimmed an article or recipe before reading in detail? Customers & Potential investors do the same thing on your websites & decks. Provide cues & hierarchy.

Fundraising Tip: Bae, You Got Competition.

Logo Design & Branding for Vital Kitchen

Pitch Deck: a clean MedTech cover slide for Pulmotech. Put a mini-phrase/tagline on the cover so people investors/potential clients know what to expect.

Branding / Logo Design for Simuapp

Hi WeWork Labs members! Join Aleberry tomorrow for our session & mentor office hours at WeWork Labs DC! We'll cover Pitch Deck Outlines + General Fundraising Questions and dive into a quick audit of your current deck! See you Monday @12pm! @wework ⠀

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