Kickstarting the VC Fundraising Process
June 29, 2018
Let's face it; fundraising sucks when it's your first time (and pretty much every time). Picking an investor is like signing a lease with a significant other.
Technical.ly’s 2017 Finest. Vote for us!
November 14, 2017
We’re stoked for another fantastic nomination by the DC tech community!
Aleberry at Baltimore Innovation Week 2017
September 26, 2017
If you are heading to Baltimore Innovation Week next week, come check out Gira Desai Wieczorek on the Start. Fund. Grow Panel alongside: Moss Amer (Maryland Venture Fund), Julia Spicer (Mid-Atlantic Venture Association), & David Wise (University System of Maryland)!
Limited Edition Harvey shirt benefiting RPM video!
September 14, 2017
Thanks to Black Swan Printing for doing such a kickass job with our designs (cool video of our designs placed onto shirts below)!
DC Inno’s 50 on Fire DC Winner!
September 11, 2017
So stoked to announce that we are officially winners of DC Inno’s 50 on Fire award in the DESIGN category! Looking at this dope list, it’s an honor to be named with amazing companies like Revolution Ventures, Cava, humble ventures, The Washington Post, and SO MANY OTHERS!
Rescued Pets Movement shirt Benefiting RPM’s Harvey efforts
September 7, 2017
We’ve been working with one of our favorite causes, Rescued Pets Movement, to do everything we can as they help the city’s animals.
DC Inno’s 2017 50 on Fire Nominees
September 6, 2017
Aleberry was nominated for DC Inno’s 2017 50 on Fire!
Aleberry at DC Startup Week!
August 16, 2017
Gira Desai Wieczorek will be speaking at DC Startup Week on creating pitch decks & other fundraising considerations. We’ll be covering top-level content, fundraising strategy, and general design considerations.
The Nature Conservancy: Migratory Blueways
August 8, 2017
Aleberry just finished the design & development of The Nature Conservancy: Migratory Blueways project (a grant-based project aimed to identify migratory “blueways” in the Gulf of Mexico & beyond to preserve marine species & improve the health of large marine ecosystems).
District of Dog
July 6, 2017
We just want to know what is nearby (since we’re on foot), and if they are legit dog friendly (or is it just a single picnic table “patio” on a sidewalk)? District of Dog aims to provide folks in The District a way to help each other out with this info.
Women Who Code DC: Hackathon
May 15, 2017
This weekend, Women Who Code​ DC is hosting a hackathon for women, by women! Gira Desai Wieczorek will be speaking Saturday on pitching & fundraising considerations. Sign up & get your company the started!
Rescued Pets Movement Celebrates 20,000 Saved! (And we helped!)
May 12, 2017
This month, our favorite non-profit organization is celebrating the fact that they have saved 20,000 dogs (and cats) from euthanasia and delivered them to their own forever homes!
Hey East Coast, We’re Coming For You!
January 27, 2017
On March 1st, we officially open our second office in Washington, D.C. We’re excited to be closer to our NYC / DC / Boston clients and make a positive impact in their tech communities.
Term Sheet Negotiations
September 30, 2016
This 53-minute video, uploaded by Stanford Graduate School of Business, highlights the key points of an example negotiation between a VC and an entrepreneur.
Intern at Aleberry
August 17, 2016
If you’re looking for an internship in the startup/ VC fundraising industry, we’ve got some great experience to pour on you. (3-6 months, unpaid, credit for school, opportunity to apply at end of term)
StartupBullshit.com
June 27, 2016
We’ve been squatting on this URL for over a year. Finally turned it into our first Aleberry Side-Op. More ops coming soon.
“The Best Way to Email a VC or CVC When Seeking Funding” - Andrew Romans, Rubicon Venture Capital
June 4, 2016
Good advice in bullet-form for our clients from Andrew Romans of Rubicon Venture Capital.
Pitch Deck Tuesday: Aleberry’s talk on “Perceived Legitimacy: Fundraising Strategy”
May 27, 2016
Aleberry’s recent talk on the concept of Perceived Legitimacy during the fundraising process. The deck focuses on the importance of design to look the part & deck variations. This presentation accompanied other talks on specific pitch deck content.​​
Aleberry’s Weekly Reading: “Pitch the way VCs think: Presenting powerpoint with emotion” - Khosla Ventures
February 18, 2016
Khosla’s presentation integrates “bad examples” - most of which resemble the decks initially sent to us by clients - with basic rules VCs want to see. His advice includes many of Aleberry’s Startup Pitch Deck Rules that we reiterate to our clients:
Aleberry 2.0: new website, new adventures, streamlined focus
January 4, 2016
Every time we work on a deck, consult on pitch strategy, and help a client get funding, our eyes light up like a proud parent. It’s 2016, and we found ourselves.
Startup Pitch and Q&A with Houston Startup: ExpertKnowledge
December 8, 2015
ExpertKnowledge pitched in front of the local startup community and mentors at Houston's Startup Demo Day, a monthly startup showcase hosted by START,
Greater Houston Partnership - Houston: The City With No Limits Campaign
July 27, 2015
We designed a few infographics for this campaign, which we will show off over the few couple weeks. All items in the toolkit are available to share & promote Houston!
Clients Being Awesome: TicHelper featured on NPR
July 23, 2015
Our client TicHelper, an 8-week, family based program that teaches kids and their parents effective skills to manage tics, was recently featured on NPR.
Six Years: Design. Startups. Growing Up.
July 7, 2015
We’re so excited about what the past year has brought us. Not only have we matured in our design & company values, we’ve had the opportunity to help some amazing startups get branded & gain funding.
Link Love: BetaList.com
June 8, 2015
This site is the startup & tech version of “I saw [insert Top 40 band name] 3 years ago in a small club before they were big.”
Pitch Deck Tuesday: Project Insiders
March 24, 2015
Aleberry was fortunate to have one of our awesome clients accepted into SURGE 3 last year. Project Insiders is a Houston-based O&G SaaS-based platform that provides sales intelligence on large capital investment projects.
Pitch Deck Tuesday: 10Six
March 10, 2015
The pitch deck was designed to be an overview presentation that was sent to potential investors & clients. We started out with a pretty standard paragraphs-of-text on white background PowerPoint created by the founders.
Pitch Deck Tuesday: Radiant UV
February 24, 2015
This week we want to showcase a startup taking engineering to another level: Radiant UV.
Pitch Deck Tuesday: Medical Informatics
February 17, 2015
We’re fortunate to work with one of these leaders, Medical Informatics, a software healthcare startup “Saving Lives, Bit by Bit."
Larson Skinner & MLSTesseract.com
February 16, 2015
In the past year, Aleberry has been able to do design work for Larson Skinner, Attorneys at Law.
Pitch Deck Tuesday: AMS & Energizing Health
February 10, 2015
This week we want to showcase two sectors making big technology waves in this awesome city of Houston, TX: Energy & Healthcare. In the past few years, we’ve seen some amazing startups come out of Houston’s accelerators, hospitals, and universities.
Clients Being Awesome: BeautyNow receives funding from John Paul DeJoria
February 6, 2015
We are very excited for and proud of our client BeautyNow, who we recently wrote about on our first Pitch Deck Tuesday, just received funding from John Paul DeJoria (aka the man behind John Paul Mitchell Systems and Patron Spirits)
Pitch Deck Tuesday: BeautyNow & Village Innovators
February 3, 2015
Aleberry Creative is excited to announce our new blog series, “Pitch Deck Tuesday”, where we will showcase a couple pitch decks we designed and helped strategize.
Reading This: “Marketing Authenticity: When Branding Gets Personal”
November 11, 2014
The Every Girl wrote a great article on the importance of authenticity in branding and marketing. This article exemplifies Aleberry’s process with branding when we design everything from logos to websites to pitch decks.
Care-All: Past, Presents & Future, by Black Sheep & Friends
November 7, 2014
We’re honored to be a part of the annual Care-All event by Black Sheep! This year’s event is benefiting Casa de Esperanza, so please bring a toy or book for admission.
Clients Being Awesome: “Two apps from Houston help with holiday shopping” - Houston Chronicle
November 7, 2014
Luckily, our clients have built apps to make the headache of gift giving much easier. Check out Checked Twice & WorthIt.co, two companies making waves in the shopping-app and Houston startup scene.
Genisys Global: Logo Refresh
November 6, 2014
As an already established brand, Genisys Global required their new logo to be more of a refresh and update rather than a complete new design.
Gingersnaps ETC - New website launch
November 3, 2014
Aleberry Creative is honored to be a part of the website re-design & launch for Gingersnaps ETC, a Houston tradition and 100% volunteer-driven organization that serves The Center (another great client)!
“The Money of Color” - Atlantic
September 9, 2014
The Atlantic discusses the selection of Pantone’s color of the year and color trends in brands & fashion. It’s interesting to see the process and effects of color on branding.
“Wrapping up SURGE Class 3: SURGE DAY 2014” - via SURGE Accelerator
May 20, 2014
SURGE Accelerator & Class 3 Companies have been an amazing client & partner. We’re so excited to see our “kids” grow up and present tomorrow!
We’re FIVE! Join us at the 555 Bash.
April 23, 2014
We’re celebrating FIVE along with some of our favorite people, and we couldn’t have done it without you!
“How to Succeed in Design” by GlobalWrites
April 14, 2014
An intimate profile of our partners at Aleberry Creative, who learned that doing what you love is as easy as going ahead and doing it.
Houston Writeathon
February 20, 2014
This weekend Aleberry will be participating & “community sponsoring” the Houston Writeathon along with some of our other mates!
“Richard Branson on Growing Your Business by Building a Community” - Entrepreneur
January 13, 2014
Getting involved in volunteer efforts may help you to find customers and grow a business with deep roots in the community, which may be integral to its long-term success.
“Startups, this is how design works.”
December 10, 2013
Wells Riley has put together a great piece on the importance of design in startups. By touching on the differences between UI and UX, “Startups, this is how design works.” explains why “design is problem solving.”
GoodUI.org
December 10, 2013
Jakub Linowski compiled a list of User Interface best practices on GoodUI.org. The site is great and quick read for designers, marketers, and business owners. There are currently 32 “Ideas” displayed with visual do’s and do not’s that are easy to scroll through.
Aleberry at Tech Street Houston
November 20, 2013
Come hangout with us at Tech Street Houston this afternoon! We’ll be there for HATCH (as both a prize & proud community sponsor).
Congrats Cybele - Startup Weekend 1st place!
November 20, 2013
Congrats to team Cybele from Startup Weekend Houston (Nov 2013 edition)! Aleberry was honored to mentor & coach this startup team on Saturday. We knocked out a couple UI and app designs, along with some quick branding and logo design.
It’s that time of year again: Houston Startup Weekend!
November 12, 2013
This coming weekend, November 15-17, Aleberry will be coaching the Houston Startup Weekend teams on design & branding.
OwlSpark Debuts Inaugural Class
August 21, 2013
Thanks for the shoutout Startup Houston. We always love working with passionate people with great ideas! http://startuphouston.com/2013/08/19/owlspark-debuts-inaugural-class/
Rebrand Taken to the Next Level
May 29, 2013
Aleberry Creative recently worked in collaboration with GlobalWrites on a rebranding project for Level 5 Consulting, based in D.C.
Hack Houston
February 17, 2013
Thanks to Hack Houston for featuring us on their Houston Entrepreneurial Resources! We’re honored to be part of & friends with the awesome entrepreneurial community that is Houston!
Comapony: A Misspelled Identity.
January 24, 2013
If you misspell “company” in an email thread with us, it’s going to lead to about 45 minutes of distraction.
Be Curious. Read Widely. Try New Things. What People Call Intelligence Just Boils Down To Curiosity. - Aaron Swartz
January 24, 2013
Pretty up your digital device in honor of Aaron Swartz. Be Curious. Read Widely. Try New Things. What People Call Intelligence Just Boils Down To Curiosity. - Aaron Swartz As always, designed with love by Coffee & Aleberry.
GrubSquad - Feeding Productivity Enthusiasts
November 27, 2012
Ogo, founder of GrubSquad, came to us with the need to create a visual identity and design work for various print and web media, including a responsive web design. We were provided with a color scheme and a target audience of “Productivity Enthusiasts”.
Aleberry featured in “Pinterest for Business” book
November 19, 2012
We received our first book mention! Aleberry Creative was mentioned in “Pinterest for Business”by Pearson publishing.
Engineering Without Borders Poster Design
September 25, 2012
A quick poster made for our Engineering Without Borders mates is hanging at their Rwandan orphanage. Love this & love the cause :)
We’re Hiring! Jr. Graphic Designer (Houston)
August 27, 2012
We’re hiring! Aleberry Creative is looking for a part-time Junior Graphic Designer to help with overflow work. Projects will include both print & web, so an eye for typography, layout and UI/UX is a must.
Startup Weekend Houston
August 4, 2012
Last weekend Aleberry had the opportunity to participate in Startup Weekend Houston as Design Mentors. Two teams we worked closely with were QrowdSurf (venue merchandise service) & Arigato.co (a tips app).
The Bridge School Web Design - Before & After
June 4, 2012
The Bridge School offers flexible online curriculum for middle & high school students. Their mission “is to enable students to become self-motivated, independent learners.” It’s a great option for students who need an alternative to traditional schools.
Featured on HOW magazine’s Top 10
June 1, 2012
Aleberry Creative Group has been featured on their “Top 10 Websites for Designers” for this coming month (June 2012).
ABCG Turns Three!
May 26, 2012
We’re growing up! This month, Aleberry Creative Group turned three years old. We’ve had an exciting year full of new clients, projects, and being featured by Adobe! Aleberry designed on newer platforms, including designing reports in Word, and focused on becoming more involved
Facebook Timeline for Brand Pages
March 31, 2012
As a brand, it’s important to maintain a consistent visual identity across all media platforms. What’s great about the new cover feature is it allows you to do just that. Your company can tell their story in a visually interesting way at the top of the page.
Our blog + Adobe Muse
February 9, 2012
We have been receiving quite a few emails asking us how we setup a blog on our Adobe Muse site. Unfortunately, we can’t give many of you Musers-to-be the easy step-by-step answer you were hoping for. We actually had a fantastic developer (DesignBigger) help us with this.
Les Champagnes de Vignerons - event flyers
February 3, 2012
UBIFRANCE (the French Trade Commission) contacted us to design print media for a couple upcoming events. Les Champagnes de Vignerons hosts trade-only events for buyers across the United States.
ABCG picked by Meghan Thome
February 2, 2012
We love when our hard work is appreciated. Earlier this week, a student’s blog picked us as SITE ONE on her source of webdesign inspiration. Very cool.
Courtney Cachet - Fabulous Lives Here.
February 2, 2012
Courtney Cachet is an internationally known designer whose clientele include A-list celebrities, NBC, Huffington Post, Rachel Zoe, and many others. When she’s not working with celebrities and media, she is designing her furniture, jewelry, and electronic accessories lines.
Aleberry + Adobe Muse Showcased!
August 15, 2011
We were lucky enough to snag a beta of this and work with the people at Adobe to create our new website and tweak some things along the way. Adobe Muse is now available in public beta. Our new website is currently showcased on the official Muse site.
Quoted in: "Righting the Ship With Tough Web Design Clients"
June 27, 2011
Gira quoted in a useful article on handling web clients. Some good information for those starting out.
Aleberry + Adobe at HOW Conference!
June 23, 2011
Our new website (www.aleberrycreative.com) will be featured during this session. We’re excited, and would like to thank the Adobe team for everything they’ve done for the creative community in the past (almost) 30 years.
New Year, New Site. Better Client Resources.
June 6, 2011
A couple weeks ago, we celebrated another year of Aleberry design! We are excited to celebrate with the launch of a new site & new company features. www.aleberrycreative.com (same name, better site)! Our site is non-Flash, and viewable on iPads, iPhones, and other mobile devices.
Sugar Daze Cupcakes: Video
March 25, 2011
We love when our clients get featured. Check out logo treatment for our Sugar Daze Cupcakes logo at end Be Street ICE Shop at Mess Around Paris - Porte de Versailles.
Showcased!
October 17, 2010
Aleberry Creative uses bold colors and graphics, reminiscent of block printing to highlight their content. The fingerprint pattern background is unique and striking, as well as the animated loading graphic.
Sometimes it’s ok to say NO.
October 15, 2010
Every now and then you may come across clients you wish you had said no to from the beginning. Yes, you may have needed the money or project at the time, but you quickly came to realize that the amount of time, headaches, and discourse
Wicked Shirts, Random Designers
October 15, 2010
If you like creative / clever t-shirt designs (and you likely do) this is for you.
Design a logo like you would a knot.
September 15, 2010
I like to make analogies whenever possible because they’re usually a great way to make sure people understand what I’m saying. Actually, half of the analogies I make are to help myself remember whatever idea I need to keep following. The logo/knot one is both.
Motion by Design
September 3, 2010
UK based designer Simon C. Page, recently released a set of album covers inspired by the music they represent. They’re pretty wicked and demonstrate his broad range of styles. You can browse through the whole collection on his Flickr here . The cover designed for The Avalanches’
Spec Work & Crowdsourcing, what’s the big deal?
August 26, 2010
Aleberry Creative’s first article / contribution to Ugly Baby Magazine!
Houston!
May 31, 2010
Aleberry Creative has officially moved to Houston, TX as of Saturday!

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